
Digital Creator
The show for creators, entrepreneurs, and thought leaders who want simpler, smarter ways to create standout content and grow their online presence.
Each week, Dylan Schmidt shares practical strategies, creative insights, and clear guidance on leveraging social media, podcasts, and AI to simplify your workflow and connect with more people in less time.
Dylan Schmidt is the founder of Content Clips, a done-for-you service that transforms one weekly recording into polished podcasts and social media clips, helping creators consistently share their best ideas effortlessly.
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Digital Creator
Deconstructing Alex Hormozi's Content Strategy Shift | 35,000 Posts, Edutainment to Education, and Long-Form vs. Short-Form Content
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Dylan Schmidt
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Season 1
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Episode 194
Welcome to this week's episode of Digital Creator!
In this episode, I'm talking about:
- Analyzing the strategic pivots of marketing mastermind Alex Hormozi.
- Shifting focus from entertainment-driven content to educational content tailored to a specific target audience.
- The importance of thorough pre-production research in creating high-quality content.
- Examining the role of view-to-revenue metrics in assessing content performance and audience alignment.
- Navigating the balance between in-depth, long-form content and engaging, short-form content.
- And much more!